How to Apply User Research to Online Experiences
What do your candidates think about your online recruitment site?
How easy is it for your people to manage assessments and to obtain the results they really need?
How usable are the competing online applicant tracking or learning management products that you are thinking of investing in?
Applying User Research:
User research provides the means to answer the questions above, particularly when combined with a sampling strategy that will also assess (using very simple and quick tools) personality and other dimensions.
Current usability metrics tend to measure task efficiency and user satisfaction using qualitative or quantitative measures.
At t-PHI we extend these by analysing actual user journeys.
This is combined with psychometric measures to personalise your recruitment & development sites.
Create Intelligent Experiences by personalising the recruitment (and employee engagement) online journey by taking account of user needs.
Our passion is to help companies and people (recruits) who should be working together – get together.
We are researching how personality traits could potentially help determine how candidates interact and engage with recruitment web designs.
‘Me Online’ is our approach which captures personality and website user styles.
You can participate in our ‘Me Online‘ research and receive your own individual profile which provides an insight on your unique website user style.
For any questions or if you wish to withdraw your results from the questionnaire, please contact us on: firstname.lastname@example.org
‘Me Online’ Research Outputs:
Design & Evaluate the HR Tech User Experience (UX)
t-PHI can audit the online experience that you already use or are thinking of introducing and provide specific usability metrics relevant to your business and the population of users that it needs to cover.
Contact us today if you want to discuss how we can help you to apply psychology to your online user needs.